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Pabau vs wai

By the wai teamOctober 24, 20267 min read

Reviewed by The Wellness Clinical Team, 24 October 2026

The answer

Pabau is built to run an aesthetic clinic's bookings, sales and marketing, and wai is built to run the whole clinical journey of the patient. wai drafts the note, letters and codes in 60 languages for the doctor to sign, drafts every reply to calls, WhatsApp and email in the patient's language, and runs booking, deposits, payments and the patient app on the same record, with a SOC 2 Type II report on request and The Wellness in London running on it every day.

The table below compares Pabau and wai row by row on the record, booking, payments, the note, letters, the front desk and cited answers. Every Pabau cell is footnoted to Pabau's own page as it read on 23 October 2026, and the wai cells come from our own product and pricing pages.

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Will your clinicians still be finishing notes at nine tonight? Fifteen minutes shows the evening without them.

Pabau and wai compared. Every Pabau cell is footnoted to that company's own page, read 23 October 2026. wai cells are from our own product and pricing pages.
What you getPabauwai
Published pricePlans by team size, Solo (1 user) to Enterprise (16+), monthly or annual, priced by country on the page8Clinician Plus $550 and Clinician $350 a clinician a month, both published
Clinical record and notesPatient portal and digital records, forms, documents and photos on every plan8One record for the consult, the front desk and the patient's own profile
Patients book onlineScheduling and online booking on every plan8Yes, booking links that read each doctor's calendar, with waitlist backfill
Deposits and payments at bookingPayments, POS, invoicing and payment links on every plan. Deposits as a fixed amount, a percentage or in full9Yes, deposits, invoices and memberships through the clinic's own Stripe
Note drafted from the consultationPabau Scribe drafts treatment notes and consult summaries10Yes, in the room or on video, for the clinician to sign
Referral and clinic lettersLetters Agent drafts referral letters, summaries and patient communications10Referral and clinic letters, prescriptions and result explanations
Calls and patient messages answeredTwo-way SMS and email on every plan. WhatsApp and AI call minutes through the Engage Plus add-on8Calls, email, web forms and WhatsApp in one thread per patient, replies drafted for approval
Cited answers to clinical questionsNot listed on its pricing or home page10Yes, cited to current guidance and peer-reviewed papers

Where wai is ahead

The consultation, written up clinically. wai drafts the note, referral and clinic letters, ICD-10 codes and cited answers from the consultation, in 60 languages, for the doctor to sign, with every sentence linked back to the transcript. Pabau's pricing and home pages list no cited answers.

Every patient answered in their language. Calls, email, web forms and WhatsApp land in one thread per patient, and wai drafts each reply in the language the patient wrote in, Arabic and Russian included, for your team to approve and send.

One clinical record for the consult, the front desk and the patient's own app, with booking links that read each doctor's calendar, waitlist backfill, and deposits, invoices and memberships through the clinic's own Stripe. The doctor signs every clinical document, and wai holds a SOC 2 Type II report, sent on request.

The evidence behind wai's method

The note is one part of the day the evidence measures. In a randomised trial of 238 outpatient physicians across 14 specialties at UCLA Health, the ambient scribe with a significant effect cut the time spent writing each note by about 41 seconds, against 18 seconds in usual care.1 At The Permanente Medical Group, 3,442 physicians used an ambient scribe across 303,266 encounters in its first ten weeks, and reported more personal conversations with patients and less clerical work after hours.2 wai is built on that finding, so it takes on the letters, the replies, the booking and the follow-up as well as the note.

A draft stays a draft until a person signs it. Article 14 of the EU AI Act requires high-risk AI systems to be designed so that people can oversee them effectively,3 and in the UK the MHRA and NHS England publish guidance on ambient voice technology in health and care.45 wai holds every draft until the doctor signs it, and every reply until a person at the clinic sends it.

The patient's own language. In a systematic review of 33 studies, 76% found at least one outcome better when patient and physician shared a language other than English.6 wai works in 60 languages, so the consultation can happen in the patient's own and the signed note is still written for the record.

Measured in a working clinic. At The Wellness in London, which runs on wai every day, every clinician has 15 hours a week back, as published in the customer story.7

Moving from Pabau to wai

Start with one clinician, alongside what you use today. Request a demo and bring one real consultation. In fifteen minutes you see the note, the letter and the codes it produces, on your own workflow.

Your client history can stay in Pabau while wai runs the consultation and the front desk alongside it. Signed notes and letters export to your record, and calendars connect from Google, Outlook and Apple. The switching checklist covers what to move, and when.

Then a 90 day pilot shaped around your team, which ends with three numbers from your own clinic, revenue, hours saved and patients cared for. The decision is then made on your data, not ours.

What it costs

wai publishes its prices. Clinician Plus is $550 a clinician a month, with bespoke templates, a records sync and a larger allowance, and Clinician is $350, with the note, letters, coding and cited answers from every consultation. Admin, the front desk, is priced per location after a demo.

Pabau prices by team size and by country, as its own page showed on 23 October 2026, and the first row of the table says so with its source. Set the seat against what it replaces. One administrative post at NHS Band 4 costs £27,485 to £30,162 a year in salary alone, and a consultation written up in the evening, a reply that waits until morning and a client who books elsewhere each cost more than the line on the invoice.

For the rest of the field, the practice software price index lists the major systems with their sources, the guide to software for aesthetics clinics sets out what an aesthetic record has to hold, and the Semble comparison sets the most searched UK practice system beside wai. The clinic management software page has the whole product.

Would one real consultation settle it? Bring one, and see the note, the letter and the codes it produces.

Frequently asked questions

Is Pabau or wai better for a doctor-led aesthetic clinic?

For a clinic where the consultation is clinical, wai. It drafts the note, letters, codes and cited answers in 60 languages for the doctor to sign, drafts every reply to patients in their language, and runs booking, deposits and payments on the same record.

What does wai take off the team's day?

wai drafts the note and letters from the consultation for the clinician to sign, and drafts every reply to calls, WhatsApp and email for the team to send, on the same record as booking, deposits and payments. It holds a SOC 2 Type II report, sent on request.

How much does Pabau cost compared with wai?

Pabau prices by team size, from Solo to Enterprise, and by country, as its own page read on 23 October 2026. wai Clinician Plus is $550 and Clinician is $350 a clinician a month, both published, and Admin is priced per location after a demo.

Does Pabau take deposits and WhatsApp messages?

Pabau's own pages, read 23 October 2026, describe deposits as a fixed amount, a percentage or in full, and list WhatsApp through its Engage Plus add-on. wai takes deposits at booking through the clinic's own Stripe and drafts every WhatsApp, call and email reply in the patient's language for your team to send.

Can we move from Pabau to wai without losing records?

Yes. Start with one clinician alongside Pabau. Signed notes and letters export to the record you already keep, so nothing has to be switched off on the first day, and a 90 day pilot ends with revenue, hours saved and patients cared for from your own clinic.

Sources

  1. Ambient AI Scribes in Clinical Practice, A Randomized Trial, read 23 October 2026
  2. Ambient Artificial Intelligence Scribes to Alleviate the Burden of Clinical Documentation, read 23 October 2026
  3. Regulation (EU) 2024/1689, the Artificial Intelligence Act, Article 14, human oversight, read 23 October 2026
  4. Ambient voice technology enabled products, read 23 October 2026
  5. Guidance on the use of AI-enabled ambient scribing products in health and care settings, read 23 October 2026
  6. A Systematic Review of the Impact of Patient-Physician Non-English Language Concordance on Quality of Care and Outcomes, read 23 October 2026
  7. The Wellness, customer story, read 23 October 2026
  8. Pabau, pabau.com/pricing, read 23 October 2026
  9. Pabau, pabau.com/features/deposits, read 23 October 2026
  10. Pabau, pabau.com, read 23 October 2026

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